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  2. Business and management research - Wikipedia

    en.wikipedia.org/wiki/Business_and_management...

    Business and management research is a systematic inquiry that helps to solve business problems and contributes to management knowledge. It Is an applied research. Four factors (Easterby-Smith, 2008) combine to make business and management a distinctive focus for research : Transdiscipline approach

  3. Problem solving - Wikipedia

    en.wikipedia.org/wiki/Problem_solving

    Problems in need of solutions range from simple personal tasks (e.g. how to turn on an appliance) to complex issues in business and technical fields. The former is an example of simple problem solving (SPS) addressing one issue, whereas the latter is complex problem solving (CPS) with multiple interrelated obstacles. [1]

  4. Business case - Wikipedia

    en.wikipedia.org/wiki/Business_case

    A good business case report brings confidence and accountability into the field of making investment decisions. It is a compilation of all information collected during enterprise analysis and the business case process. The key objective is to provide evidence and justification for continuing with the investment proposition.

  5. Competitive intelligence - Wikipedia

    en.wikipedia.org/wiki/Competitive_intelligence

    Competitive intelligence is a legal business practice, as opposed to industrial espionage, which is illegal. [4]The focus is on the external business environment. [5]There is a process involved in gathering information, converting it into intelligence, and then using it in decision-making.

  6. Business intelligence - Wikipedia

    en.wikipedia.org/wiki/Business_intelligence

    Business intelligence (BI) consists of strategies, methodologies, and technologies used by enterprises for data analysis and management of business information. [1] Common functions of BI technologies include reporting, online analytical processing, analytics, dashboard development, data mining, process mining, complex event processing, business performance management, benchmarking, text ...

  7. Marketing research - Wikipedia

    en.wikipedia.org/wiki/Marketing_research

    Marketing research is the systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products and services. The goal is to identify and assess how changing elements of the marketing mix impacts customer behavior.

  8. Critical success factor - Wikipedia

    en.wikipedia.org/wiki/Critical_success_factor

    To achieve their goals they need to be aware of each key success factor (KSF) and the variations between the keys and the different roles key result area (KRA). [1] Main success keys. A CSF is a critical factor or activity that is required for ensuring the success of a company or an organization.

  9. Unique selling proposition - Wikipedia

    en.wikipedia.org/wiki/Unique_selling_proposition

    Thus having a unique selling point is essential to have a successful business that can handle current competition, as well as possible future comers in similar markets. [citation needed] The desktop personal-computer market provides one example with many manufacturers and the potential for new manufacturers at any time.