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FMCG industry in India is expected to grow at the rate of 27.9% CAGR (Compounded Annual Growth Rate) to sum to US$103.7 billion by 2020. [1] Additionally, the rural FMCG market is projected to grow at a CAGR of 14.6% to reach US$100 billion by 2020 and US$220 billion by 2025. [ 1 ]
GCPL has a widespread distribution network across India. It makes sales in both urban and rural markets, enabling it to benefit from the opportunities in both segments. It has a sales team of over 250 staff spread across the country. It has a network of 33 C&F agents and as on 29 February 2008.
According to the Ministry of Commerce and Industry, the fifteen largest trading partners of India represent 61.67% of total trade by India in the financial year 2022–23. [1] These figures include trade in goods and commodities , but do not include services or foreign direct investment .
The franchising of foreign goods and services to India is in its infancy. The first International Exhibition was only held in 2009. [ 39 ] India is, however, one of the biggest franchising markets because of its large middle-class of 300 million who are not reticent about spending and because the population is entrepreneurial in character.
In terms of market capitalization, ITC is the second-largest FMCG company in India and the third-largest tobacco company in the world. [12] [13] [14] It employs 36,500 people at more than 60 locations across India. [15] Its products are available in 6 million retail outlets in India and exported to 90 countries. [16] [5]
Bisleri conducts most of its business in India, with 150 operational plants and a network of 6,000 distributors and 7,500 distribution trucks. [8] Bisleri also sells its products through its own e-commerce platform and other online retailers.
It is the world's second-largest manufacturer and distributor of tea and a major producer of coffee. [ 4 ] Formerly known as Tata Global Beverages Limited (TGBL), Tata Consumer Products was formed when the consumer products business of Tata Chemicals merged with Tata Global Beverages in February 2020. [ 5 ]
In 2007, Redington India started to distribute the Apple products. [18] [19] [20] In 2008 Redington India became the distributor of Adobe products. [21] In 2008, Investcorp bought 26% stake of Redington International which they later sold in 2012 Redington India via its Gulf Opportunity Fund. [22]