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The better platforms help buyers easily find information about the sellers and the relevant information about the products via the website. A good example of a horizontal B2B model is bankers vs corporate lawyers.
Examples of this model are ExxonMobil Corporation, the Chevron Corporation, Boeing, and Archer-Daniels-Midland. These businesses have custom, enterprise ecommerce platforms that work directly with other businesses in a closed environment. [5] The advantages of B2B e-commerce include: [6]
For example, an automobile manufacturer makes several B2B transactions such as buying tires, glass for windscreens, and rubber hoses for its vehicles. The final transaction, a finished vehicle sold to the consumer, is a single B2C transaction. [3] Wholesalers and distributors still have a supply chain, but their chain consists of finished products.
Business-to-business (B2B) online marketplaces are platforms that allow companies to buy and sell products or services to other businesses. These marketplaces typically focus on a specific product or service category and are used by businesses to find suppliers, negotiate prices, and manage logistics.
Growing our B2B platforms is also focused on building new partnerships, increasing wallet share with our existing customer base, and also being opportunistic on MSR and platform acquisitions.
DHgate.com is a cross-border business-to-business (B2B) e-commerce platform that links primarily Chinese SMEs to businesses and individuals worldwide. As of June 30 2020, the platform had 31 million global registered buyers, 2.2 million in sellers and other countries from over 220 countries and regions, [18] and 32 million products available.
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