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The virtual NBA Store is part of the NBA's virtual headquarters; other facilities include a T-Mobile arena where player's avatars can take pictures or watch Finals footage on a JumboTron. [34] At the time of its launch, the NBA was the "first professional sports league to unveil a comprehensive headquarters in a virtual world."
For the Christmas Day games of 2013, the NBA and its apparel partner Adidas introduced a newly designed sleeved jersey with large team and NBA logos on the front. [7] Marketers for the new uniforms realized that fans were unwilling to wear sleeveless jerseys in their day-to-day life and hoped the new sleeved jerseys would be more popular for ...
Majestic Athletic is an American textile company headquartered in Easton, Pennsylvania, with manufacturing facilities in Easton, Pennsylvania.Majestic currently designs, manufactures and markets licensed casual wear, such as t-shirts, hoodies, pants and hats, through its licenses of several amateur and professional sports leagues of the US, such as the NCAA at the amateur level, and the NFL ...
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In the NBA, perhaps more so than any other pro sport, style means a lot. Whether it's on or off the floor, players love to look good. The difference is that off the hardwood, style choices are all ...
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