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  2. Creative brief - Wikipedia

    en.wikipedia.org/wiki/Creative_brief

    A creative brief is a document used by creative professionals and agencies to develop creative deliverables: visual design, copy, advertising, web sites, etc. The document is usually developed by the requestor (in most cases a marketing team member) and approved by the creative team of designers, writers, and project managers.

  3. Account planning - Wikipedia

    en.wikipedia.org/wiki/Account_planning

    Second, they prepare the creative brief. The creative brief is the tool that the creative department uses to conceptualize ads. Another main purpose of the brief is to define the proper positioning of a brand. Third, they are involved in creative development. During creative conceptualization, it is the account planner's duty to represent the ...

  4. Brief - Wikipedia

    en.wikipedia.org/wiki/Brief

    Brief (law), any of a number of formal document types; Briefing note, or memo, a written message used in a professional setting; Creative brief, a document used by creative professionals and agencies to develop creative deliverables; Design brief, a type of educational or business document including desires and requirements

  5. Design brief - Wikipedia

    en.wikipedia.org/wiki/Design_brief

    A design brief is a document for a design project developed by a designer in consultation with a client. The brief outlines the deliverables and scope of the project, including any products or works, function and aesthetics, as well as timing and budget. They can be used in many fields, including architecture, interior design and industrial ...

  6. 303 Creative LLC v. Elenis - Wikipedia

    en.wikipedia.org/wiki/303_Creative_LLC_v._Elenis

    303 Creative LLC v. Elenis, 600 U.S. 570 (2023), is a United States Supreme Court decision that dealt with the intersection of anti-discrimination law in public accommodations with the Free Speech Clause of the First Amendment to the United States Constitution. In a 6–3 decision, the Court found for a website designer, ruling that the state ...

  7. Creativity - Wikipedia

    en.wikipedia.org/wiki/Creativity

    The creative person develops an undervalued or under-recognized idea to the point where it is established as a new and creative idea. Just as in the financial world, some investments are worth the buy-in, while others are less productive and do not generate returns to the extent that the investor expected.

  8. A brief timeline of the Lively v. Baldoni legal battle - AOL

    www.aol.com/entertainment/blake-lively-justin...

    Baldoni, who claimed he was steamrolled by Lively in a bid for creative control of the film, also claimed the actress declined to meet with the intimacy coordinator for the film. He shared notes ...

  9. Creative writing - Wikipedia

    en.wikipedia.org/wiki/Creative_writing

    Creative writing can technically be considered any writing of original composition. In this sense, creative writing is a more contemporary and process-oriented name for what has been traditionally called literature, including the variety of its genres.