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French wire, also known as bullion or gimp, [1] is a fine coil of silver or gold-filled wire used by jewellers to conceal beading wire next to crimps and clasps. Proponents maintain that French wire gives jewelry an elegant, professionally finished look while also protecting and strengthening the ends of the beadwork.
The Dutch diamond-cutter Alfred Van Cleef and his father-in-law, Salomon Arpels, founded the company in 1896. In 1906, following Arpels’s death, Alfred and two of his brothers-in-law, Charles and Julien, acquired space for Van Cleef & Arpels at 22 Place Vendôme, across from the Hôtel Ritz, where Van Cleef & Arpels opened its first boutique shop. [3]
Depending on the type of starting earring the client has selected, the piercer then inserts the jewellery into the end of the needle or cannula sheath, and guides it through the new piercing either forwards or backwards, and finally attaches either a clasp (for a standard earring post) or labret stud (if a flatback labret has been used).
Artisans under Louis XIV were credited with some of the first parure inventions in the 18th century. Diamonds, often paired with silver, were popular at that time. A famous example was created for Mademoiselle d'Aubigné's wedding, which included: earrings, two pendants, loops and clasps for the sleeves, 32 buttons, and a large bowknot.
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Boucheron (pronounced [bu.ʃə.ʁɔ̃]) is a French luxury jewelry and watch house located in Paris, 26 Place Vendôme, owned by Kering. Hélène Poulit-Duquesne has been CEO since 2015 [ 1 ] and Claire Choisne creative director since 2011.