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Color psychology is the study of colors and hues as a determinant of human behavior. Color influences perceptions that are not obvious, such as the taste of food. Colors have qualities that can cause certain emotions in people. [1] How color influences individuals may differ depending on age, gender, and culture. [2]
The grounding and serene qualities of these colors are what inspired their Chrysalis palette for 2025. Dunn-Edwards has declared Caramelized, a soft terracotta brown, as their 2025 Color of the ...
Soothing. Pastels or pastel colors belong to a pale family of colors, which, when described in the HSV color space, have high value and low saturation. [1][2] They are named after an artistic medium made from pigment and solid binding agents, similar to crayons. Pastel sticks historically tended to have lower saturation than paints of the same ...
The color green can help lower anxiety levels, and is known to have a positive effect upon heart health. Spending time in the green outdoors is the perfect way to increase the influence this color ...
The biggest color trends of 2021 are taking a cue from the last tumultuous year and giving people a sense of hope, optimism and the refresh that many are looking for. The Pantone Color Institute ...
Earth tone. Earth tone is a term used to describe a palette of colors that are similar to natural materials and landscapes. These colors are inspired by the earth's natural hues, including browns, greens, grays, and other warm and muted shades. The term earth tone first became popular in the 1970s during the environmental movement, as people ...