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Pure Leaf is an iced tea brand distributed primarily in the Americas by the PepsiCo-Lipton joint venture. Unlike Lipton Iced Tea and Brisk, which use a freeze-dried instant tea powder, Pure Leaf is brewed in liquid. The brand is sold in square bottles made of recyclable PET plastic. [32]
Brisk is a tea and juice brand managed by the Pepsi Lipton Partnership, a joint venture founded in 1991 between PepsiCo and Unilever. [1] In 2012, PepsiCo announced Brisk had surpassed $1 billion in annual revenue, making it one of the 22 billion-dollar PepsiCo brands.
LIPTON Teas and Infusions B.V. is a Dutch multinational company headquartered in Amsterdam, [2] [3] that produces tea and other herbal drinks. Founded as a spin-off from Unilever in 2021, [ 4 ] it is the largest tea company in the world, owning brands, such as Lipton , PG Tips , and TAZO .
Unilever, which owns the Lipton brand, and Dr. Pepper Snapple Group, owner of Canada Dry, were told their assertions of the therapeutic power of their green tea drinks have crossed the line.
In a traditionally tea-drinking country such as Turkey, with its own tea and tea culture, iced tea became popular when Lipton introduced it in the 2000s. Iced teas are a popular alternative to soft drinks. Lipton and Nestea were the two major brands until 2012 when the contract between Coca-Cola İçecek A.Ş. and Nestea expired.
Over the next 30 years, the popularity of iced tea grew stronger, especially in the South, due in part to the continued proliferation of refrigerators and, consequently, the production of ice. [citation needed] In 1932, recognizing the popularity of iced tea, Reily began brewing a tea made specifically for iced tea called Luzianne Iced Tea.