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Four-wheel brakes with mechanical servo were introduced in 1925. The famous Rolls-Royce radiator with triangular top was fitted, and early examples had enamel-finished horizontal slats, later changing to a nickel finish and finally becoming vertical. In 1920 a chassis cost £1100 with, typically, a complete tourer-bodied car costing around £1600.
Radiators first used downward vertical flow, driven solely by a thermosyphon effect. Coolant is heated in the engine, becomes less dense, and so rises. As the radiator cools the fluid, the coolant becomes denser and falls. This effect is sufficient for low-power stationary engines, but inadequate for all but the earliest automobiles.
The front fascia of a motor vehicle has an important role in attracting buyers. [3] The principal function of the grille is to admit cooling air to the car's radiator. However, the look of the vehicle "matters a great deal more than whether the design features actually serve any fun
Royden Axe (September 1937 [1] – 5 October 2010) was a British car designer, widely known for his design work on the Chrysler Alpine, Hillman Avenger/Plymouth Cricket, Chrysler Horizon, and Rover 800 — as well his affable character and ability to realize his designs fully [2] — for radiating enthusiasm about cars.
Virgil Max "Ex" Exner Sr. (September 24, 1909 – December 22, 1973) was an automobile designer for several American automobile companies, most notably Chrysler and Studebaker. Exner is widely known for the "Forward Look" he created for the 1955–1963 Chrysler products and his fondness of tailfins on cars for both aesthetics and aerodynamics.
Robert "Bob" Lutz, who was the Head of Opel at the time and was keen to produce the car, commissioned Pietro Frua to advance the concept and produce two road-going prototypes. In 1971, it was David R. "Dave" Holls (Opel design boss since July 1971; previously assistant to Chuck Jordan) who encouraged Erich Bitter to build the Bitter CD.