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Attributes are closely related to variables. A variable is a logical set of attributes. [1] Variables can "vary" – for example, be high or low. [1] How high, or how low, is determined by the value of the attribute (and in fact, an attribute could be just the word "low" or "high"). [1] (For example see: Binary option)
A variable is considered dependent if it depends on an independent variable. Dependent variables are studied under the supposition or demand that they depend, by some law or rule (e.g., by a mathematical function), on the values of other variables. Independent variables, in turn, are not seen as depending on any other variable in the scope of ...
The market research approach, Mind Genomics (MG), is an application of Conjoint Analysis (CA). CA is carried out to evaluate consumer acceptance, presenting them with a set of product attributes and assessing their preferences for different attribute combinations by estimating the utility scores for different attribute levels.
In mathematics, a variable (from Latin variabilis, "changeable") is a symbol, typically a letter, that refers to an unspecified mathematical object. [1] [2] [3] One says colloquially that the variable represents or denotes the object, and that any valid candidate for the object is the value of the variable.
Measured variables are any one of several attributes of people that may be observed and measured. Examples of measured variables could be the physical height, weight, and pulse rate of a human being. Usually, researchers would have a large number of measured variables, which are assumed to be related to a smaller number of "unobserved" factors.
A variable of this type is called a dummy variable. If the dependent variable is a dummy variable, then logistic regression or probit regression is commonly employed. In the case of regression analysis, a dummy variable can be used to represent subgroups of the sample in a study (e.g. the value 0 corresponding to a constituent of the control ...
Other latent variables correspond to abstract concepts, like categories, behavioral or mental states, or data structures. The terms hypothetical variables or hypothetical constructs may be used in these situations. The use of latent variables can serve to reduce the dimensionality of data. Many observable variables can be aggregated in a model ...
A categorical variable that can take on exactly two values is termed a binary variable or a dichotomous variable; an important special case is the Bernoulli variable. Categorical variables with more than two possible values are called polytomous variables ; categorical variables are often assumed to be polytomous unless otherwise specified.