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The company has paddy and rice processing units producing Basmati rice in Bawal, Haryana.The company was founded by Sandeep and Sanjay Jhunjhunwala. From modest beginnings, the company has grown to hold the largest market share of the Basmati rice segment worldwide. REI ups is its ability to mature Basmati rice for 18–24 months.
Basmati rice has a typical pandan-like (Pandanus amaryllifolius leaf) flavour caused by the aroma compound 2-acetyl-1-pyrroline. [31] Basmati grains contain about 0.09 ppm of this aromatic chemical compound naturally, a level that is about 12 times as much as non-basmati rice varieties, giving basmati its distinctive fragrance and flavour. [32]
RiceTec became widely known in the late 1990s due to an attempt by the company to patent Basmati rice. [9] Basmati rice has historically been grown in India for many centuries, however neither country had ever patented the particular variety of rice.
KRBL Limited is an Indian rice processing and exporting company, and the world's largest rice miller. It is best known for its India Gate brand of basmati rice, which is the largest selling rice brand in India. [2] [4] [5] [6] The company exports rice to over 80 countries; [7] about 36% of its export revenue comes from the Middle East countries ...
It is a medium- to long-grained rice. It is known for its nutty aroma and taste, which is caused by the chemical compound 2-acetyl-1-pyrroline. [2] Varieties of aromatic rice include Ambemohar, Basmati, Jasmine, Sona Masuri, Texmati, Tulaipanji, Tulshimala, Wehani, Kalijira, Chinigura, Gobindobhog, Kali Mooch and wild Pecan rice.
Exports of non-Basmati rice also contribute substantially to foreign exchange earnings. Cultivation and Varieties: Rice is cultivated across various regions of Pakistan, with different provinces specializing in the production of specific varieties. Basmati rice, famous for its aroma and long grain, is predominantly grown in the Punjab region.