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1920 ad for Maybelline. The Maybelline Company was founded in Chicago by pharmacist Thomas Lyle Williams in 1915. Williams noticed his older sister Mabel applying a mixture of Vaseline and coal dust to her eyelashes to give them a darker, fuller look. He adapted it with a chemistry set and produced a product sold locally called Lash-Brow-Ine.
In 1917 Williams started producing eyebrow beautifier and cake eyelash, calling the product Maybelline, inspired by his sister Mabel. [7] [8] Maybelline was the first mascara produced in America. [9] In 1929 Williams expanded the production to eye shadow and eyebrow pencils. [10] Tom Lyle Williams and Emery Shaver
I remember the very first time I used it—remember the very first time I used it—Maybelline Great Lash (was $17; now $10), in my mom’s car on the way.
In the great lash extensions vs. lash lifts showdown, we turned to a pro to learn more about each—and help you determine your best fit. “If you’re looking.
The history of cosmetics spans at least 7,000 years and is present in almost every society on earth. Cosmetic body art is argued to have been the earliest form of a ritual in human culture. The evidence for this comes in the form of utilised red mineral pigments ( red ochre ) including crayons associated with the emergence of Homo sapiens in ...
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In 2017, Liliane Bettencourt the daughter of the founder of L'Oréal, died and left the business to her daughter, Françoise Bettencourt Meyers. [5]From 1988 to 1989, L'Oréal controlled the film company Paravision International, whose properties included the Filmation and De Laurentiis libraries.
Muhl has a successful modeling career. She was under contract with Maybelline for 10 years, [10] and has been featured in campaigns for Tommy Hilfiger, Sisley, D&G, Donna Karan, [11] Swarovski, and Jennifer Lopez’s brand J.Lo. She has worked with Ellen Von Unwerth, Terry Richardson, Greg Kadel, Gilles Bensimon, and Steven Klein.