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Yahoo!, once one of the most popular web sites in the United States, is as of September 2021 a content sub-division of the namesake company Yahoo Inc., owned by Apollo Global Management (90%) and Verizon Communications (10%). It has offered a wide range of online sites and services since its inception in 1994, a majority of which are now defunct.
Yahoo (/ ˈ j ɑː h uː / ⓘ, styled yahoo! in its logo) [4] is an American web portal that provides the search engine Yahoo Search and related services including My Yahoo, Yahoo Mail, Yahoo News, Yahoo Finance, Yahoo Sports and its advertising platform, Yahoo Native.
The site was created by Yahoo! software engineer Brad Clawsie in August 1996. Articles originally came from news services such as the Associated Press, Reuters, Fox News, Al Jazeera, ABC News, USA Today, CNN and BBC News. In 2000, Yahoo! News launched pages tracking the content on the site that was most viewed and most shared by email.
Yahoo's first acquisition was the purchase of Net Controls, a web search engine company, in September 1997 for US$1.4 million. As of April 2008, the company's largest acquisition is the purchase of Broadcast.com , an Internet radio company, for $5.7 billion, making Broadcast.com co-founder Mark Cuban a billionaire.
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In 2005, Yahoo began to provide links to previous versions of pages archived on the Wayback Machine. [19] In the first week of May 2008, Yahoo launched a new search paradigm called Yahoo Glue. [20] [21] Yahoo! Search was criticized in 2020 for favoring websites owned by Yahoo!'s then-parent company, Verizon Media, in its search results. [22]