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In June 2016, Converse launched a new line of sneakers designed by Hiroshi Fujiwara, Tinker Hatfield, and Mark Parker. A high- and low-top range had initial color offerings in blue, red, green, black, and white. A luxe range in patent leather was also planned. These shoes took more liberties with the Chuck Taylor design than the Chuck II, and ...
Converse (/ ˈ k ɒ n v ər s /) is an American lifestyle brand that markets, distributes, and licenses footwear, apparel, and accessories.Founded by Marquis Mills Converse in 1908 as the Converse Rubber Shoe Company in Malden, Massachusetts, it has been acquired by several companies before becoming a subsidiary of Nike, Inc. in 2003.
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The most popular trainers were white or black and manufactured by Adidas, Skechers, and Nike. Running shoes with built in air pumps were popular among both sexes. Leather had largely replaced canvas, and soles were made of foam rather than solid rubber.
The Commonwealth Shoe and Leather Co. later partnered with Sperry on a design using specially tanned water-resistant leather, which became the familiar Sperry "boat shoe". [2] Sperry's shoes remained a niche product for boaters until 1939 when the US Navy negotiated the right to manufacture the shoe for its sailors at the United States Naval ...
Olympikus was established in 1975, releasing its first series of athletic shoes made of leather (one of the first in the country). Shortly thereafter, international sports brands began to enter Brazil and Olympikus began to compete in the technological, advertising and marketing fields for space with these companies.