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Steve Ells (born September 12, 1965) [1] is an American businessman. He is the founder, former chief executive officer, and former executive chairman of Chipotle Mexican Grill . Ells founded Chipotle in 1993, [ 1 ] and under his direction, [ 2 ] the chain serves what it describes as "naturally raised meat" and promotes sustainable agriculture .
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APChipotle CEO Steve Ells. By Hayley Peterson Chipotle's CEOs are under fire for their insanely high compensation packages. Steve Ells and Monty Moran made $28.9 million and $28.2 million ...
When asked in 2007 about expanding the menu, Steve Ells said, "[I]t's important to keep the menu focused, because if you just do a few things, you can ensure that you do them better than anybody else." [120] Chipotle also offers a children's menu. [121] [122] Most restaurants sell beer and margaritas in addition to soft drinks and fruit drinks ...
After Tower's departure the restaurant was reopened briefly by new investors under the same name but with a less expensive, Mediterranean concept. [4] In 2004 it became the new location of San Francisco's Trader Vic's, which had been closed since 1994. The Palo Alto location of Stars became a branch of Wolfgang Puck's Spago Restaurant in 1997.
Total revenue increased 18.2% year over year to $3 billion, and comparable restaurant sales increased 11.1%. During the quarter, Chipotle opened 52 new company-operated restaurants.
A value menu is a group of menu items at a fast food restaurant that are designed to be the least expensive items available. In the US , the items are usually priced between $0.99 and $2.99. The portion size, and number of items included with the food, are typically related to the price.