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Khaadi (pronounced [kʰaːd̪iː]) is a Pakistani fashion and lifestyle brand, founded in December 1998. Its headquarters are located in Karachi. As of 2015, it operates 46 stores in 17 cities across Pakistan and 17 stores across the United Kingdom and the GCC. [1] [2] As of 2022, Khaadi operates 60 stores in 30 cities within Pakistan. [3]
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Just in time for Earth Day, we’re highlighting the best sustainable fashion brands of 2022. Go on, shop for the sake of our planet. RELATED: Sustainable Swimwear You’ll Actually Want to Wear ...
Our guide to the best sustainable and ethical fashion brands to shop—so you can look good with a clear conscience—from Stella McCartney to Gabriela Hearst.
Pakistani clothing refers to the ethnic clothing that is typically worn by people in the country of Pakistan and by Pakistanis. Pakistani clothes express the culture of Pakistan , the demographics of Pakistan , and cultures from Punjab , Sindh , Balochistan , Khyber Pakhtunkhwa , Gilgit-Baltistan , and Kashmir regions of the country.
The brand's creative director, Zain, has described the city of Lahore as inspiring the designs found in their clothing. [1] [2] In 2022, Zain Ahmad was featured on Forbes' 30 under 30 Asia list for his co-founding of Rastah. [3] [4] In 2023, Rastah became the first Pakistani brand to be featured at London Fashion Week. [5] [6]
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Sapphire's retail sector began as a women's apparel brand but quickly grew into a lifestyle brand with products ranging from cosmetics, menswear, children's garments, accessories and linen. [8] The company has also diversified into the power generation and dairy sectors.