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The 1956 Rose Bowl has the highest TV rating of all college bowl games, watched by 41.1% of all people in the US with TV sets. [57] The 1962 game was the first college football game broadcast in color.
The 1962 game was the first college football game broadcast in color. Television ratings for the Rose Bowl declined as the number of bowl games increased. [56] The other bowl games also provided more compelling match-ups, with higher-ranked teams. [56] In 1988, NBC gave up the broadcast rights, as the television share dropped in 1987 below 20. [56]
NBC broadcast the Rose Bowl beginning in 1952 until the 1988 Rose Bowl when ABC took over. It had the Orange Bowl from 1965 through 1995. (The 1971 contest was the very last sporting event on US television to carry cigarette ads.)
The 1986 Rose Bowl was a college football bowl game played on January 1, 1986. It was the 72nd edition and was held at the Rose Bowl in Pasadena, California. The UCLA Bruins upset the Iowa Hawkeyes 45–28. UCLA tailback Eric Ball was named the Player Of The Game. [3] He ran for a Rose Bowl record four touchdowns. [4]
The 1964 Cotton Bowl Classic was the next #1 versus #2 bowl game, while the second #1 versus #2 Rose Bowl came in 1969. Both of the consensus All-America ends played in this game. Pat Richter (Wisconsin) and Hal Bedsole (USC) were inducted into the College Football Hall of Fame , in 1996 and 2012, respectively.
Fox paid for each bowl game US$20 million. [4] Four of the BCS bowl games were on FOX: the Orange Bowl, Sugar Bowl, Fiesta Bowl, and a new fifth game, the BCS National Championship Game. ABC will continue to broadcast the Rose Bowl Game. ABC had a $300 million eight-year contract that extends to 2014 for the broadcast rights for the Rose Bowl. [3]
The 1970 Rose Bowl was the 56th edition of the college football bowl game, played at the Rose Bowl in Pasadena, California, on Thursday, January 1. The USC Trojans , champions of the Pacific-8 Conference , defeated the Michigan Wolverines , champions of the Big Ten Conference , 10–3.
The 1967 Rose Bowl was the 53rd edition of the college football bowl game, played at the Rose Bowl in Pasadena, California, on Monday, January 2nd, 1967. The game was played between the Purdue Boilermakers of the Big Ten Conference and the USC Trojans of the AAWU. A total of 101,438 people attended the game. Purdue won 14−13. [2] [3] [4] [5]