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Under Armour developed a new type of shirt called "Coldblack", which is designed to reflect heat and keep athletes cool in the sun. [46] Under Armour has come out with new styles for football uniforms. In October 2012, Under Armour created "The Wounded Warrior" project for football uniforms. [47]
Starter was founded in New Haven, Connecticut by David Beckerman, a University of New Haven alumnus, to manufacture team uniforms for high school athletic programs. [6]In 1976, the company entered into non-exclusive licensing agreements with a number of professional sports leagues, paying royalties of 8–10% for the right to manufacture and market copies of professional athletic apparel.
Many sports have a common set of clothing, usually called a uniform or kit, including the association football kit, baseball uniform, basketball uniform, cricket whites, and cycling kit. As part of the uniform, athletes may wear jerseys ; they may also be called shirts, sweaters in ice hockey or guernseys in Australian rules football.
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