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Kraft Foods Inc. (/ ˈ k r æ f t /) was a multinational confectionery, food and beverage conglomerate. [4] It marketed many brands in more than 170 countries. Twelve of its brands annually earned more than $1 billion worldwide: Cadbury, Jacobs, Kraft, LU, Maxwell House, Milka, Nabisco, Oreo, Oscar Mayer, Philadelphia, Trident, and Tang. [5]
James Lewis Kraft (/ ˈ k r æ f t /; December 11, 1874 – February 16, 1953) was a Canadian-American entrepreneur and inventor and the founder of Kraft Foods Inc. Kraft immigrated to the United States from Canada in 1902.
Kraft Singles is a brand of processed cheese product manufactured and sold by Kraft Heinz. Introduced in 1950, [ 2 ] the individually wrapped "slices" are not really slices off a block, but formed separately in manufacturing.
The old Kraft logo still seen on some Kraft-branded products The new Kraft logo used since its soft-launch in April 2024 on few products. The company's core businesses are in beverage, cheese, dairy foods, snack foods, and convenience foods. Kraft's major brands include: [20]
In particular, Kraft Macaroni and Cheese, known simply as Kraft Dinner, is the biggie, probably because it so precisely laser-targets the favoured Canadian food groups: fat, sugar, starch and salt." [25] Immigrants often mention Kraft Dinner when surveys ask for examples of Canadian food. [19]
Kraft’s individually wrapped processed cheese product Kraft Singles was introduced in 1965 Kraft recalls 83,000 cases of American cheese singles over ‘gagging’ risk Skip to main content
One of the final black eyes came in February 2019, when Kraft Heinz took a $15.4 billion write-down on its Oscar Mayer cold cuts, natural cheese, and Canadian retail businesses. Shares crashed ...
Kraft holds a commanding 41% of the total shelf-stable macaroni and cheese market share, but that is a decline of nearly 2% since 2021, according to Numerator, a consumer insights firm.