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  2. Product analysis - Wikipedia

    en.wikipedia.org/wiki/Product_analysis

    Product breakdown: Recursively divide the product into components and subcomponents. Systems engineering: Ensure that the product satisfies customer needs, cost requirements, and quality demands. Value engineering: Consider alternative designs and construction techniques to reduce cost/increase profit. Value analysis: Assess the cost/quality ...

  3. Product planning - Wikipedia

    en.wikipedia.org/wiki/Product_planning

    Product planning (or product discovery) is the ongoing process of identifying and articulating market requirements that define a product's feature set. [1] It serves as the basis for decision-making about price, distribution and promotion.

  4. Feature model - Wikipedia

    en.wikipedia.org/wiki/Feature_model

    Feature models are visually represented by means of feature diagrams. Feature models are widely used during the whole product line development process and are commonly used as input to produce other assets such as documents, architecture definition, or pieces of code. [citation needed] A SPL is a family of related programs.

  5. Product differentiation - Wikipedia

    en.wikipedia.org/wiki/Product_differentiation

    Vertical product differentiation can be measured objectively by a consumer. For example, when comparing two similar products, the quality and price can clearly be identified and ranked by the customer. If both A and B products have the same price to the consumer, then the market share for each one will be positive, according to the Hotelling ...

  6. Kano model - Wikipedia

    en.wikipedia.org/wiki/Kano_model

    The Kano model is a theory for product development and customer satisfaction developed in the 1980s by Noriaki Kano.This model provides a framework for understanding how different features of a product or service impact customer satisfaction, allowing organizations to prioritize development efforts effectively.

  7. Product structure modeling - Wikipedia

    en.wikipedia.org/wiki/Product_Structure_Modeling

    Link product definition: Documents that describe the parts are pointed out from the product structure. This allows the user to easily find a document of the correct revision. Define product structure views: Specify needed views: The necessary views, which are important for the product, are specified. Create AD specific views

  8. Product concept - Wikipedia

    en.wikipedia.org/wiki/Product_concept

    A product concept is a description of a product or service, at an early stage in the product lifecycle. [1] It is generated before any detailed design work is undertaken and takes into consideration market analysis, customer experience, product features, product cost, strategic fit, and product architecture. [2]

  9. Marketing mix - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix

    Definition/Explanation/Concept Typical Marketing Decisions Product: A product refers to an item that satisfies the consumer's needs or wants. Products may be tangible (goods) or intangible (services, ideas, or experiences). Product design – features, quality; Product assortment – product range, product mix, product lines; Branding ...