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In addition, small business control more than half of the market but many are seen to fail due to poor planning and inefficient external business relations. Small businesses external relations are essential for success, an external relationship is defined as " a commercially oriented connected between a small business and other two organizations".
Strategic business partners (what used to be referred to as shared services or service providers) require a common methodology to drive true business innovation and strategy. These strategic business partners (IT, Finance, HR, external providers, etc.) are converging with the business.
Customer relationship management (CRM) is a process in which a business or another organization administers its interactions with customers, typically using data analysis to study large amounts of information.
to coordinate with international business firms; A Conference Board Study of hundreds of the US's largest firms showed that close to 80 percent have corporate communication functions that include media relations, speech writing, employee communication, corporate advertising, and community relations. [3]
The field traces its lineage through business information, business communication, and early mass communication studies published in the 1930s through the 1950s. Until then, organizational communication as a discipline consisted of a few professors within speech departments who had a particular interest in speaking and writing in business settings.
Business English means different things to different people and is used differently in different organization according their own needs and services. For some, it focuses on vocabulary and topics used in the worlds of business, trade , finance , and international relations .
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In China, a country where business relations are highly socially embedded, guanxi plays a central role in the shaping and development of day-to-day business transactions by allowing inter-business relationships and relationships between businesses and the government to grow as individuals representing these organizations work with one another.