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Emotions can be conveyed through both non-verbal interactions such as facial expressions, hand gestures and body language as well as verbal interactions. People are able to intensify emotions in certain situations such as smiling widely even when they receive a gift that they are not happy about or "masking" their negative emotions with a ...
Emotional branding is a term used within marketing communication that refers to the practice of building brands that appeal directly to a consumer's emotional state, needs and aspirations. Emotional branding is successful when it triggers an emotional response in the consumer, that is, a desire for the advertised brand (or product ) that cannot ...
Those ever-present TV drug ads showing patients hiking, biking or enjoying a day at the beach could soon have a different look: New rules require drugmakers to be clearer and more direct when ...
Video manipulation is a variant of media manipulation that targets digital video using a combination of traditional video processing and video editing techniques and auxiliary methods from artificial intelligence like face recognition. In typical video manipulation, the facial structure, body movements, and voice of the subject are replicated ...
Affect labeling is an implicit emotional regulation strategy that can be simply described as "putting feelings into words". Specifically, it refers to the idea that explicitly labeling one's, typically negative, emotional state results in a reduction of the conscious experience, physiological response, and/or behavior resulting from that emotional state. [1]
Borderline personality disorder is a mental illness that affects a person's ability to manage or control their emotions effectively. It can affect how people view themselves and the people around them, causing instability and an inability to foster healthy relationships. [15] This film follows a young woman's journey living in a psychiatric ...
Affect displays are the verbal and non-verbal displays of affect (). [1] These displays can be through facial expressions, gestures and body language, volume and tone of voice, laughing, crying, etc. Affect displays can be altered or faked so one may appear one way, when they feel another (e.g., smiling when sad).
Music in advertising refers to music integrated into mass electronic media advertisements to enhance its success. Music in advertising affects the way viewers perceive the brand by different means and on different levels, and "can significantly affect the emotional response to television commercials ."