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Hirsch Tower is the home of KFVS and WQTV/WQWQ. KFVS began broadcasting on October 3, 1954, and aired an analog signal on VHF channel 12. It was owned by broadcasting pioneer Oscar C. Hirsch, who had signed-on the area's first radio station, KFVS radio (AM 960, now KZIM) in his radio shop in 1925.
KFVS TV Mast (also Raycom America Tower Cape Girardeau) is a guyed mast that is 1677 feet (511.1 m) tall, used for transmitting television signals. It was built during 1960 and is located in Cape Girardeau County, Missouri, USA at 37°25′46″N, 89°30′14″W.