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Rihanna, 35, tapped her rapper beau, also 35, to star in a new ad promoting her brand Fenty Skin’s Lux Balm. In the campaign, which was shared via TikTok on Thursday, January 4, Rocky described ...
This week, the lovers and parents of two starred in a sultry black-and-white campaign to promote their first beauty product collaboration, the Fenty Skin Lux Balm.
Rihanna, 36, and Rocky, 35, promoted Fenty Skin’s new Lux Balm in an Old Hollywood inspired commercial titled “Born to Steal: Yours, Mine, Ours,” via YouTube on Wednesday, February 28.
Fenty Beauty LLC (stylized as FEИTY BEAUTY) is a cosmetics brand by Rihanna, that was launched on September 8, 2017. Popular for its broad inclusivity across various skin tones, its Pro Filt'R foundation became in high-demand upon its first release.
Savage X Fenty Show was released on Amazon Prime Video on September 20, 2019. [6] A teaser for Savage X Fenty Show Vol. 2 was released on September 25, 2020, and it premiered on Prime Video on October 2, 2020. [8] [21] A teaser for Savage X Fenty Show Vol. 3 was released on August 26, 2021, and it premiered on Prime Video on September 24, 2021 ...
Black consumers spent $9.4 billion on beauty products with dollar, unit and household growth in 2023, making up 12.5% of total U.S. beauty spending, according to a 2024 Nielsen report.
Savage X Fenty is a joint venture between Rihanna and TechStyle Fashion Group. [5] Starting as an online-only brand, the entire pre-launch marketing occurred on Rihanna’s Instagram account. [6] The website launched on May 11, 2018, along with a pop-up shop in Brooklyn, New York, which was open the first two days the brand launched. [7]
Fenty Beauty revolutionized the cosmetics industry when it launched in 2017 with a wide range of shades. Many beauty brands offer a limited number of tones for darker skin, but Fenty set itself ...