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Rihanna, 35, tapped her rapper beau, also 35, to star in a new ad promoting her brand Fenty Skin’s Lux Balm. In the campaign, which was shared via TikTok on Thursday, January 4, Rocky described ...
This week, the lovers and parents of two starred in a sultry black-and-white campaign to promote their first beauty product collaboration, the Fenty Skin Lux Balm.
Rihanna, 36, and Rocky, 35, promoted Fenty Skin’s new Lux Balm in an Old Hollywood inspired commercial titled “Born to Steal: Yours, Mine, Ours,” via YouTube on Wednesday, February 28.
Fenty Beauty LLC (stylized as FEИTY BEAUTY) is a cosmetics brand by Rihanna, that was launched on September 8, 2017. Popular for its broad inclusivity across various skin tones, its Pro Filt'R foundation became in high-demand upon its first release.
Savage X Fenty Show was released on Amazon Prime Video on September 20, 2019. [6] A teaser for Savage X Fenty Show Vol. 2 was released on September 25, 2020, and it premiered on Prime Video on October 2, 2020. [8] [21] A teaser for Savage X Fenty Show Vol. 3 was released on August 26, 2021, and it premiered on Prime Video on September 24, 2021 ...
Not to mention, advertising for The Tour strongly resembled advertising for Rihanna’s lingerie company Savage X Fenty, drawing more online criticism. The swiftness of the campaign’s about-face ...
Cosmetic advertising is the promotion of cosmetics and beauty products by the cosmetics industry through a variety of media. The advertising campaigns are usually aimed at women wishing to improve their appearance, commonly to increase physical attractiveness and reduce the signs of ageing .
Black consumers spent $9.4 billion on beauty products with dollar, unit and household growth in 2023, making up 12.5% of total U.S. beauty spending, according to a 2024 Nielsen report.