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Recipe Grand Prize Winner/City 1949 No-Knead Water-Rising Twists Theodora Smafield (Detroit, MI) 1950 Orange Kiss-Me Cake Lily Wuebel (Redwood City, CA) 1951 Starlight Double-Delight Cake Helen Weston (La Jolla, CA) 1952 Snappy Turtle Cookies Beatrice Harlib (Chicago, IL) 1953 "My Inspiration" Cake Lois Kanago (Weber, SD) 1954 Open Sesame Pie
Chiffon Cake. General Mills single-handedly made chiffon cake into one of the most ubiquitous desserts of the 1950s, buying the recipe and even sponsoring contests devoted solely to this light and ...
Betty Crocker is a cultural icon, as well as brand name and trademark of American Fortune 500 corporation General Mills. The name was first developed by the Washburn ...
Coupons can be used to research the price sensitivity of different groups of buyers (by sending out coupons with different dollar values to different groups). Time, location and sizes (e.g. five pound vs. 20 pound bag) [12] affect prices; coupons are part of the marketing mix. [13] So is knowing about the customer. [14] [12]
The cute, free printable gift tag that reads, “Have a great summer!” is included with the recipe and can be downloaded, printed and cut out in a flash, too.
Recipes for cake using Betty Crocker-brand cake mixes were a staple of early editions of the book. [6] The recipes in the first edition are "basic" according to a modern review, and many are "grossly outdated"; there are several recipes for hamloaf and an "international" recipe for "Spaghetti Oriental". [12]
Betty Crocker was a leader in the mailin box top space beginning in 1929. Their coupon catalog allowed loyal customers to mail in either money or coupons to purchase items in the catalog. [ 1 ] During the 1930s through 1960s, cereal boxtops were usually the most common proofs of purchase used to claim such premiums.
The expression "cookie cutter", in addition to referring literally to a culinary device used to cut rolled cookie dough into shapes, is also used metaphorically to refer to items or things "having the same configuration or look as many others" (e.g., a "cookie cutter tract house") or to label something as "stereotyped or formulaic" (e.g., an ...