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In 1978, former high school teacher Judi Wineland established O.A.T. [4] After she went to Africa, she became the first woman to launch and operate an adventure travel company. [5] In 1993, O.A.T. was acquired by the Grand Circle Corporation, [6] owned by Alan and Harriet Lewis. [7]
[10] [11] In 2022, the company began to reposition and restructure its operations, and began to brand itself as an "outdoor adventure company" to emphasize its events, focusing specifically upon core verticals of marine recreation (including boating, sailing, and fishing), hunting, and travel. [12] [13] The company then sold remaining of its ...
In the early 1990s, the acquisition by the company of the former Quest Outdoor Adventure programme, and of a number of centres operated by competitors, resulted in a considerable expansion in the schools' adventure market in the UK and France. In 1993, the company entered the school ski market with the acquisitions of Ski Europe and Ski Wessex.
Mountain Madness broadened its adventure travel offerings to include a new genre of trips: "adventure treks" that include both trekking and climbing options. [9] The company earned an accreditation by the American Mountain Guides Association [ 11 ] as a commitment to "high technical standards, strong programs, and a quality staff of engaged and ...
Go Ape! is an outdoor adventure company which runs tree top ropes courses under the names Tree Top Challenge, Tree Top Adventure and Zip Trekking, as well as ground-based Forest Segway Safaris, at locations across the United Kingdom and the United States. [citation needed]
Intrawest Resorts Holdings, Inc. was a developer and operator of destination resorts and a luxury adventure travel company. The company was founded in 1976 as a privately funded real estate development company.