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Get the Covergirl Lash Blast Volume Mascara for $8 (originally $13) on Amazon! Please note, prices are accurate at the date of publication, March 28, 2024, but are subject to change.
Us Weekly has affiliate partnerships so we may receive compensation for some links to products and services. Bethenny Frankel becoming a beauty guru was definitely not on our 2023 bingo card, but ...
While most mascara brands claim their products offer 12- to 24-hour coverage, Neogen boasts its waterproof formula provides up to 33 hours of continuous wear—and they weren't kidding.
Max Factor is a line of cosmetics from Coty, founded in 1909 as Max Factor & Company by Maksymilian Faktorowicz. [1]Max Factor specialized in movie make-up. Until its 1973 sale for US$500 million (approximately $3.7 billion in 2017 dollars), Max Factor & Company was owned by several generations of the family, becoming an international company during that time.
CoverGirl is an American cosmetics brand founded in Maryland, United States, by the Noxzema Chemical Company. It was acquired by Procter & Gamble in 1989, and later acquired by Coty, Inc. in 2016. [ 1 ]
During the 1950s, the company diversified into other personal care products, including shaving cream, cold cream, suntan lotion and suntan oil. In the late 1950s it originated the CoverGirl line of cosmetics, notable for using Noxzema's medicated ingredients.