Search results
Results From The WOW.Com Content Network
KFC became aware of Church's use of the phrase toward the end of September, and objected in a letter it sent to the Atlanta-based chicken chain the following month, according to the suit.
A KFC ad campaign, which used the phrase “what the cluck?” to promote a £1.99 lunch deal, has been banned following complaints from parents. ... KFC also claimed that the extended "cluuuuck ...
KFC has been an extensive advertiser since the establishment of the first franchise in 1952. Founder Harland Sanders initially developed his "Colonel" persona as a low-cost marketing tool. The Colonel's image is still used extensively in the chain's advertising. The chain is well known for the "finger lickin' good" slogan, which originated in 1956.
KFC’s attempts at value meals and limited time offerings haven’t resonated with consumers, causing it to struggle against trendier chicken chains, like Wingstop and Raising Cane’s.
Fast food advertising promotes fast food products and utilizes numerous aspects to reach out to the public. Along with automobiles, insurance, retail outlets, and consumer electronics, fast food is among the most heavily advertised sectors of the United States economy; spending over 4.6 billion dollars on advertising in 2012. [ 1 ]
Colonel Sanders was a key component of KFC advertising until his death in 1980. Despite his death, Sanders remains a key icon of the company as an "international symbol of hospitality". [116] Early official slogans for the company included "North America's Hospitality Dish" (from 1956) and "We fix Sunday dinner seven nights a week".
6. Dunkin': Churro Lineup. Out with the Valentine's Day menu at Dunkin', and in with the new Latin America-inspired lineup. Churro Signature Latte: espresso and churro syrup topped with whipped ...
By 1993, KFC in the Asia Pacific region accounted for 22 percent of all KFC sales. [80] John Cranor announced, "We're looking at almost unlimited opportunity for growth in Asia". [ 99 ] By 1993, KFC was the leading Western fast food chain in South Korea, China, Thailand, Malaysia and Indonesia, and was second to McDonald's in most other Asian ...