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A concertina fold, also known as a zig-zag fold, accordion fold or z-fold, is a continuous parallel folding of brochures and similar printed material in an accordion-like fashion, that is with folds alternatively made to the front and back in zig-zag folds. Because they do not nest (as in Letter Folds) panels can be the same size.
Code or text folding, or less commonly holophrasting, [1] is a feature of some graphical user interfaces that allows the user to selectively hide ("fold") or display ("unfold") parts of a document. This allows the user to manage large amounts of text while viewing only those subsections that are currently of interest.
A flyer (or flier) is a form of paper advertisement intended for wide distribution and typically posted or distributed in a public place, handed out to individuals or sent through the mail. Today, flyers range from inexpensively photocopied leaflets to expensive, glossy, full-color circulars.
It can be used to create works such as posters, flyers, brochures, magazines, newspapers, presentations, books and ebooks. InDesign can also publish content suitable for tablet devices in conjunction with Adobe Digital Publishing Suite. Graphic designers and production artists are the principal users.
The Miura fold (ミウラ折り, Miura-ori) is a method of folding a flat surface such as a sheet of paper into a smaller area. The fold is named for its inventor, Japanese astrophysicist Kōryō Miura. [1] The crease patterns of the Miura fold form a tessellation of the surface by parallelograms.
Nevertheless, many web advertising companies require ads be placed above the fold. Marketing research done by Google shows that the viewability of adverts is affected by its position in relation to the fold as there is a significant drop-off below the fold. [8] Each company tends to use their own definition of the fold.