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  2. Apple Fifth Avenue - Wikipedia

    en.wikipedia.org/wiki/Apple_Fifth_Avenue

    The store is considered one of several Apple flagship locations, and the pre-eminent store for Apple in New York City. [1] The store is on and beneath a public plaza by the General Motors Building, built in 1968. Its exposed exterior is a transparent 32 ft (9.8 m) cube in the middle of the plaza. The plaza is partly lined with benches and trees.

  3. List of Apple typefaces - Wikipedia

    en.wikipedia.org/wiki/List_of_Apple_typefaces

    Apple Garamond (1983), designed to replace Motter Tektura in the Apple logo. Not included on Macs in a user-available form. New York (1984, by Susan Kare), a serif font. Toronto (1984, Susan Kare) Athens (1984, Susan Kare), slab serif. Hoefler Text (1991, Jonathan Hoefler), still included with every Mac. Four-member family with an ornament font.

  4. Rob Janoff - Wikipedia

    en.wikipedia.org/wiki/Rob_Janoff

    The basic design of his Apple logo is still in use by the company today, but it has had many elements changed along the way. [ citation needed ] Janoff later worked for agencies established in New York City and Chicago such as Chiat/Day where he designed print, TV advertising and branding for numerous national and international clients.

  5. Think different - Wikipedia

    en.wikipedia.org/wiki/Think_different

    Apple's "Think different" logo "Think different" is an advertising slogan used from 1997 to 2002 by Apple Computer, Inc., now named Apple Inc. The campaign was created by the Los Angeles office of advertising agency TBWA\Chiat\Day. [1] The slogan has been widely taken as a response to the IBM slogan "Think".

  6. New York (1983 typeface) - Wikipedia

    en.wikipedia.org/wiki/New_York_(1983_typeface)

    Designed as a bitmap face, New York was later released in TrueType format, though the design differed from the bitmap version. [2] In 2019, Apple made a new serif typeface available, also named New York, although the designs are unrelated. [3] The Fox Broadcasting Company network used the font in its on-air promotion graphics during the early ...

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  9. I Love New York - Wikipedia

    en.wikipedia.org/wiki/I_Love_New_York

    I Love New York (stylized I NY) is a slogan, a logo, and a song that are the basis of an advertising campaign developed by the marketing firm Wells, Rich, and Greene under the directorship of Mary Wells Lawrence [1] used since 1977 to promote tourism in the state of New York.