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The retail marketing mix or the 6 Ps of retailing. Once the strategic plan is in place, retail managers turn to the more managerial aspects of planning. A retail mix is devised for the purpose of coordinating day-to-day tactical decisions.
Category performance ratio provides insight into whether a brand’s distribution network is more or less effective in selling the category of which that brand is a part, compared with its average effectiveness in selling all categories in which members of that network compete. [1]
Sales density is a measure of performance in retailing.It is the revenue generated for a given area of sales space, and is presented as a monetary value per square metre. . The higher the figure, the more efficiently the floorspace is being used
For discount retail the marketplace has become so competitive that value is created for the. A company that has more gross profit can push more profit to the bottom line, which is why investors ...
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The category development index (CDI) measures the sales performance of a category of goods or services in a specific group, compared with its average performance among all consumers. [1] By definition, CDI measures the sales strength of a particular product category within a specific market (e.g., soft drinks in 10–50 year olds).
All the ratios listed above can be written as industry averages (something) such as industry averages profitability ratio, represents for the average figures of profitability ratio for a certain industry. [18] Through compare those ratios of a business with the industry averages could obtain its position within the industry.
Better pricing, effective inventory management and operational initiatives should drive Retail-Discount Stores companies. Costco (COST), Target (TGT), Dollar General (DG) and Dollar Tree (DLTR ...