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  2. Reinforcement theory - Wikipedia

    en.wikipedia.org/wiki/Reinforcement_theory

    Reinforcement theory predicts that people with already developed opinions will selectively attend to and cognitively incorporate information that supports their own views. Reinforcement theory has three primary mechanisms behind it: selective exposure , selective perception , and selective retention.

  3. Premack's principle - Wikipedia

    en.wikipedia.org/wiki/Premack's_principle

    That is, only children who preferred playing pinball over eating candy showed a reinforcement effect. This study, among others, helps to confirm the Premack principle in showing that a high-probability activity can be an effective reinforcer for an activity that the subject is less likely to perform. [4]

  4. B. F. Skinner - Wikipedia

    en.wikipedia.org/wiki/B._F._Skinner

    Continuous reinforcement (CRF): each time a specific action is performed the subject receives a reinforcement. This method is effective when teaching a new behavior because it quickly establishes an association between the target behavior and the reinforcer. [32] Interval schedule: based on the time intervals between reinforcements. [8]

  5. Reinforcement - Wikipedia

    en.wikipedia.org/wiki/Reinforcement

    Differential reinforcement of low response rate (DRL) – Used to encourage low rates of responding. It is like an interval schedule, except that premature responses reset the time required between behavior. Differential reinforcement of high rate (DRH) – Used to increase high rates of responding. It is like an interval schedule, except that ...

  6. Reinforcement sensitivity theory - Wikipedia

    en.wikipedia.org/wiki/Reinforcement_sensitivity...

    Reinforcement sensitivity theory (RST) proposes three brain-behavioral systems that underlie individual differences in sensitivity to reward, punishment, and motivation. While not originally defined as a theory of personality , the RST has been used to study and predict anxiety , impulsivity , and extraversion . [ 1 ]

  7. Behavior modification - Wikipedia

    en.wikipedia.org/wiki/Behavior_modification

    Behavior modification is a treatment approach that uses respondent and operant conditioning to change behavior. Based on methodological behaviorism, [1] overt behavior is modified with (antecedent) stimulus control and consequences, including positive and negative reinforcement contingencies to increase desirable behavior, as well as positive and negative punishment, and extinction to reduce ...

  8. Law of effect - Wikipedia

    en.wikipedia.org/wiki/Law_of_effect

    This notion is very similar to that of the evolutionary theory, if a certain character trait provides an advantage for reproduction then that trait will persist. [2] The terms "satisfying" and "dissatisfying" appearing in the definition of the law of effect were eventually replaced by the terms "reinforcing" and "punishing," when operant ...

  9. Edwin Ray Guthrie - Wikipedia

    en.wikipedia.org/wiki/Edwin_Ray_Guthrie

    Edwin Ray Guthrie (/ ˈ ɡ ʌ θ r i /; January 9, 1886 – April 23, 1959), a behavioral psychologist, began his career in mathematics and philosophy in 1917. He spent most of his career at the University of Washington, where he was a full-time professor and later became an emeritus professor in psychology.