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This is an accepted version of this page This is the latest accepted revision, reviewed on 19 February 2025. Promotional milkshake sold by McDonald's Grimace Shake Product type Milkshake Introduced June 12, 2023 (2023-06-12) US: June 12, 2023 CAN: May 14, 2024 UK / IRE: August 28, 2024 NOR: September 4, 2024 AU: October 4, 2024 ZA: October 22, 2024 NZ: October 23, 2024 JP: October 30, 2024 ...
The game was a promotional title released to coincide with the launch of the Grimace Shake on 12 June 2023. Development of Grimace's Birthday used GB Studio, a tool to create games compatible with use on Game Boy hardware, although the game was not a Nintendo-licensed title and did not receive a physical release.
In addition to adding a special meal for the birthday blob to the menu, the company launched a video game in which Grimace travels around the world rounding up his pals to cut his birthday cake.
In June 2023, McDonald's paid Fandom an undisclosed amount to temporarily replace the McDonald's Wiki's main page and exhaustive article on Grimace into an advertisement promoting the Grimace Shake and the character's 52nd anniversary. The article's primary contributor, Nathan Steinmetz, complained that the decision undermined his research and ...
McDonald’s head of social media shared an "insider view" of the Grimace Shake trend, reflecting on the viral TikTok trend that took hold of the internet.
Grimace's "birthday", which is celebrated on June 12, has come and gone, but his milkshake still remains unseen. Last year, McDonald's introduced the Grimace Shake for the character's birthday.