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Choice Hotels' rewards program is called Choice Privileges. In order to earn points through the program, one must book a reservation by either calling a toll-free number, going online, or using their mobile app. Points are updated the day after the user's stay. [77] To redeem points earned using the program, one must log in on Choice Hotels ...
A hotel loyalty program or hotel reward program is a loyalty program typically run by a hotel chain. It is a marketing strategy used by hotel chains to attract and retain business at their properties. The program works to entice customers, especially business or other frequent hotel guests, to favour that particular brand or group of hotels ...
This page was last edited on 28 December 2023, at 19:28 (UTC).; Text is available under the Creative Commons Attribution-ShareAlike 4.0 License; additional terms may apply.
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The hotel chain was founded as Value Place in 2003 by Jack DeBoer. [2] In April 2015, the brand changed its name from Value Place to WoodSpring Suites. [3] [4] In December 2017, Woodsprings Suites was sold to Choice Hotels for approximately $230 million. [5] [6] As of June 30, 2020, there are 281 hotels with 33,797 rooms in the chain. [1]
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Strawberry (formerly known as Nordic Choice Hotels) is one of the largest hotel companies in Scandinavia with 240 hotels in Scandinavia, Finland and the Baltics and over 16,500 employees. [1] [2] It is a franchisee of Choice Hotels International. The franchise agreement gives the company the right to use three brands and their umbrella brands.