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Lakmé mainly sells coloured cosmetic products such as lipsticks, eyeliners and skincare cream. In December 2018, it launched its e-commerce platform. [5] [6] As of 2021, Lakmé also runs 485 beauty salons under Lakmé Lever. [7] The company is the title sponsor for Lakmé Fashion Week (LFW), a bi-annual fashion week which takes place in Mumbai ...
Kajal is an integral part of classical dances in India such as Bharatanatyam and Odissi. The dancers apply kajal broadly around their eyes to give them an elongated look, so as to draw attention to their eye gestures and movements. The ingredients used in the homemade preparation of kajal are believed by local people to have medicinal properties.
In 1981, the 11-in-one, one of Aravind's popular products, was launched. The product consists of 11 colours of liquid saandhu packed in a circular box. [ 1 ] In 2002, the company began selling colour cosmetics like eyeliner, nail polish, lipstick, mascara, face-wash, scrub and lip gel, under the brand-name Dazller.
The beauty of Indian eye makeup, whether it's kajal or kohl, stems from its rich history and cultural significance. Therefore, embracing this ancient tradition and generating captivating eyes. Some Indian Ayurvedic (i.e., ancient Indian herbal medicine) manufacturing companies add camphor and other medicinal herbs that are meant for eye health.
Cosmetics brands have increasingly targeted men in the sale of cosmetics, with some products targeted specifically at men. [17] [18] Lead has been used as a makeup product since the 18th century. It is said to be lethal to women who apply it daily to achieve a pale complexion representing nobility, as tanner skin represents the working class.
Trent Limited (portmanteau of Tata Retail Enterprise) is an Indian retail company, which is part of the Tata Group and based in Mumbai.Started in 1998, Trent owns and operates fashion and lifestyle retail formats such as Westside, Zudio and Utsa.