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  2. A comprehensive guide to small business insurance: Here’s how ...

    www.aol.com/finance/comprehensive-guide-small...

    Starting your own business requires a significant investment of both time and money. Millions of people continue to step up to the challenge with 33 million small businesses active in the U.S. as ...

  3. How to buy homeowners insurance - AOL

    www.aol.com/finance/buy-homeowners-insurance...

    5. Buy your home insurance. Once you round up your quotes and decide the best home insurance company for you, it may be time to buy your policy. You will likely want to review the key coverage ...

  4. How to choose the best home insurance company - AOL

    www.aol.com/finance/choose-best-home-insurance...

    In homeowners insurance, the 80 percent rule refers to the fact that most insurance companies require homeowners to insure their home for at least 80 percent of its total replacement cost.

  5. Direct digital marketing - Wikipedia

    en.wikipedia.org/wiki/Direct_digital_marketing

    It is easier to achieve goals in direct digital marketing as compared to traditional marketing. Another advantage of direct marketing is the cost reduction. By using digital marketing resources, companies lower their mail costs. E-mail marketing is much more affordable for companies in terms of marketing and directly reaching consumers.

  6. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. [1] In other words, it is the method of advertising a company's products to the public through an established plan through the meticulous planning and organization of ideas, data, and information.

  7. Marketing plan - Wikipedia

    en.wikipedia.org/wiki/Marketing_plan

    A marketing plan is a plan created to accomplish specific marketing objectives, outlining a company's advertising and marketing efforts for a given period, describing the current marketing position of a business, and discussing the target market and marketing mix to be used to achieve marketing goals.

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