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Following on from the success of the moisturiser, Revlon founder Charles Revson created the Charles Revson Inc. company in 1962 as the vehicle for his new top-of-the-range line: Ultima II. [3] Revson claimed it was his favorite and most personal line, and it was the only line to which he directly attached his name until the launch of Revlon's ...
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A small number of men have also appeared in Revlon advertising, to promote men's colognes, perform jingles, or pose with spokesmodels, including: Bobby Short (performed commercial jingles) Mel Tormé (performed commercial jingles) Little Richard (performed commercial jingles) Nat King Cole (performed commercial jingles)
Charles Haskell Revson (October 11, 1906 – August 24, 1975) was an American businessman and philanthropist. He was best known as a pioneering figure in the American cosmetics industry as the person who created the first pigment-based nail polish and founded and managed Revlon through five decades.
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Revlon was founded in New York City on March 1, 1932, in the midst of the Great Depression, by Jewish American brothers Charles Revson and Joseph Revson along with a chemist, Charles Lachman, who contributed the "L" in the Revlon name. [4] The three men started with one single product, a new type of nail enamel [4] and pooled their resources to ...