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  2. Color psychology - Wikipedia

    en.wikipedia.org/wiki/Color_psychology

    The general model of color psychology relies on six basic principles: Color may carry a specific meaning. Color meaning is either based in learned meaning or biologically innate meaning. The perception of a color causes evaluation automatically by the person perceiving. The evaluation process forces color-motivated behavior.

  3. Color theory - Wikipedia

    en.wikipedia.org/wiki/Color_theory

    Color theory, or more specifically traditional color theory, is a historical body of knowledge describing the behavior of colors, namely in color mixing, color contrast effects, color harmony, color schemes and color symbolism. [1] Modern color theory is generally referred to as color science.

  4. Color symbolism - Wikipedia

    en.wikipedia.org/wiki/Color_symbolism

    Color symbolism in art, literature, and anthropology is the use of color as a symbol in various cultures and in storytelling. There is great diversity in the use of colors and their associations between cultures [ 1 ] and even within the same culture in different time periods. [ 2 ]

  5. Theory of Colours - Wikipedia

    en.wikipedia.org/wiki/Theory_of_Colours

    White light decomposes into a spectrum of all colors. There are only two pure colours—blue and yellow; the rest are degrees of these. (Theory of Colours, Volume 3, Paragraph 201/202) [33] Synthesis Just as white light can be decomposed, it can be put back together. Colours recombine to shades of grey. (Theory of Colours, Volume 2, Paragraph ...

  6. White's illusion - Wikipedia

    en.wikipedia.org/wiki/White's_illusion

    White's illusion is a brightness illusion in which certain stripes of a black-and-white grating are replaced by gray rectangles (see the figure). Both of the gray bars of A and B have the same color, luminance, and opacity. The brightness of the gray rectangles appears to be closer to the brightness of the top and bottom bordering stripes.

  7. Contrast effect - Wikipedia

    en.wikipedia.org/wiki/Contrast_effect

    Johann Wolfgang von Goethe writes in 1810 that a grey image on a black background appears much brighter than the same on white. [2] And Johannes Peter Müller notes the same in 1838 and also that a strip of grey on a brightly coloured field appears to be tinted ever so slightly in the contrasting colour.

  8. Unique hues - Wikipedia

    en.wikipedia.org/wiki/Unique_hues

    Unique hue is a term used in perceptual psychology of color vision and generally applied to the purest hues of blue, green, yellow and red. The proponents of the opponent process theory believe that these hues cannot be described as a mixture of other hues, and are therefore pure, whereas all other hues are composite. [ 1 ]

  9. Color balance - Wikipedia

    en.wikipedia.org/wiki/Color_balance

    An important goal of this adjustment is to render specific colors – particularly neutral colors like white or grey – correctly. Hence, the general method is sometimes called gray balance, neutral balance, or white balance. Color balance changes the overall mixture of colors in an image and is used for color correction. Generalized versions ...