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A display of Yeti products at Academy Sports + Outdoors in Indianapolis, Indiana.. YETI Holdings, Inc. is an American brand of outdoor recreation products, headquartered in Austin, Texas, [2] specializing in outdoor products such as ice chests, vacuum-insulated stainless-steel drinkware, soft coolers, dry bags, and related accessories. [2]
The first Yeti coolers arrived in America in the spring of 2008. They had spent weeks at sea, traveling from a factory in the Philippines to a leased warehouse in the hills south of Austin, Texas.
"Yeti" or "Yetis" was the preferred choice, but the USPTO cited a "likelihood of confusion" for consumers due to other brands like YETI (or Yeti Coolers LLC).
In fact, Yeti coolers in several sizes are currently up to 30 percent off. The big kahuna, also known as the YETI Tundra 65 cooler, is currently priced at $244.99, which saves you exactly $105.
A cooler, portable ice chest, ice box, cool box, [1] chilly bin (in New Zealand), or esky is an insulated box used to keep food or drink cool. Ice cubes are most commonly placed in it to help the contents inside stay cool.
Team officials backed away from including Yeti as a finalist after being unable to work out a co-existence agreement with Yeti Coolers to use the name in branding and merchandising. “They have a unique trademark that allows them to prevent the use of the word Yeti or Yetis,” Smith Entertainment Group executive Mike Maughan said.
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