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  2. Pay-per-call advertising - Wikipedia

    en.wikipedia.org/wiki/Pay-per-call_advertising

    Pay-per-call advertising is not to be confused with premium-rate telephone numbers. [3] Pay-per-call is the inverse of a premium telephone number, in that the advertiser who receives the call, not the caller, is charged for the service. Since it is cost per lead advertising, the rates are higher than for toll-free telephone number service. In ...

  3. Pay for performance advertising - Wikipedia

    en.wikipedia.org/wiki/Pay_for_performance...

    Pay for performance advertising (P4P) is a term used in Internet marketing to define a pricing model whereby a marketing or advertising agency will receive a payment or bonus from an advertiser for 'performance'. This may be in the form of each new lead or new customer obtained for the advertiser through the agency's online marketing efforts or ...

  4. Cost per lead - Wikipedia

    en.wikipedia.org/wiki/Cost_per_lead

    Cost per lead, often abbreviated as CPL, is an online advertising pricing model, where the advertiser pays for an explicit sign-up from a consumer interested in the advertiser's offer. It is also commonly called online lead generation .

  5. Deloitte to pay Malaysia $80 million to settle claims linked ...

    www.aol.com/news/deloitte-pay-malaysia-80...

    Audit firm Deloitte PLT will pay Malaysia's government $80 million to resolve all claims related to its auditing of accounts of scandal-linked state fund 1MDB and its unit SRC International from ...

  6. Pay per sale - Wikipedia

    en.wikipedia.org/wiki/Pay_per_sale

    Pay-per-Sale Search Engine Marketing is a variant of pay-per-sale, whereby the traffic source is largely search engine traffic, such as that from Google's AdWords "pay-per-click" system. The business model means that merchants no longer bear the cost of " pay-per-click "; instead, the " pay-per-sale " provider takes on the risk of conversion.

  7. Malaysia PM says to increase pay for govt workers from ... - AOL

    www.aol.com/news/malaysia-pm-says-increase-pay...

    Malaysia will switch to a new public service compensation scheme from Dec 1 that will see broad pay hikes and salary restructuring for the country's 1.6 million civil servants, Prime Minister ...

  8. Pay-per-call - Wikipedia

    en.wikipedia.org/wiki/Pay-per-call

    Pay-per-call may refer to: . Pay-per-call advertising, where an advertiser is charged for each telephone call received on a number keyed to a specific advertisement; Premium-rate telephone numbers, where the caller is charged an inflated price on a "shared-revenue" basis, with a kickback to the owner of the called number.

  9. Donald R. Keough - Pay Pals - The Huffington Post

    data.huffingtonpost.com/paypals/donald-r-keough

    From January 2008 to December 2012, if you bought shares in companies when Donald R. Keough joined the board, and sold them when he left, you would have a 9.0 percent return on your investment, compared to a -2.8 percent return from the S&P 500.