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  2. Product demonstration - Wikipedia

    en.wikipedia.org/wiki/Product_demonstration

    The products that are promoted at in-store demonstrations may be food and beverages, food preparation equipment, housekeeping products, personal care items, or occasionally other types of goods. The samples that are distributed may either be in readymade packets pre-assembled for the demonstration, or are prepared on site by the demonstrator.

  3. Advertising campaign - Wikipedia

    en.wikipedia.org/wiki/Advertising_campaign

    Promoting a product is essential in the positioning concept. It is the process marketers use to communicate their products' attributes to the intended target market. In order for products to be successful businesses must focus on the customer needs, competitive pressures, available communication channels and carefully crafted key messages. [22]

  4. Product placement - Wikipedia

    en.wikipedia.org/wiki/Product_placement

    In 2005, the Writers Guild of America, a trade union representing authors of television scripts, objected that its members were forced to produce disguised ad copy. [159] Some argue that product placement may inherently affect the creativity and originality of movies as film producers may re-write scripts in order to incorporate products. [160]

  5. Advertising slogan - Wikipedia

    en.wikipedia.org/wiki/Advertising_slogan

    gives a credible impression of a brand or product [note 3] makes the consumer experience an emotion; or, creates a need or desire [note 4] is hard to forget—it adheres to one's memory [note 5] The business sloganeering process communicates the value of a product or service to customers, to sell the product or service. It is a business ...

  6. The Man Your Man Could Smell Like - Wikipedia

    en.wikipedia.org/wiki/The_Man_Your_Man_Could...

    The campaign centers on the eponymous "Man Your Man Could Smell Like", played by actor Isaiah Mustafa (Old Spice refers to him as "Old Spice Man") addressing the viewer in confident, rapid-fire monologues which promote the benefit of using Old Spice products. While reciting the monologues, Mustafa progresses through various activities ...

  7. Jennifer Garner, 51, Just Revealed Her Beauty Must ... - AOL

    www.aol.com/lifestyle/jennifer-garner-51-just...

    Jennifer Garner, 51, just revealed her favorite beauty products in a new 'Vogue' video. Read on to learn more about the Neutrogena ambassador's must-haves.

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