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2. List of generic and genericized trademarks - Wikipedia

   en.wikipedia.org/wiki/List_of_generic_and...

   Originally a brand name owned by Lenzing, an austrian based company, for a viscose-type fiber fabricated via the NMMO process. In the meantime Lyocell is a generic name used by various manufacturers. Mimeograph Originally trademarked by Albert Dick. [24] A low-cost printing press that works by forcing ink through a stencil onto paper. Quonset

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4. Trade name - Wikipedia

   en.wikipedia.org/wiki/Trade_name

   A trade name, trading name, or business name is a pseudonym used by companies that do not operate under their registered company name. [1] The term for this type of alternative name is fictitious business name. [1] Registering the fictitious name with a relevant government body is often required.

5. List of car brands - Wikipedia

   en.wikipedia.org/wiki/List_of_car_brands

   Some are from manufacturing companies that also use their company name as a brand name; others are from subsidiary companies or divisions, or are products of badge engineering. This is not a list of every brand that is available for sale in each country, but a list of companies that originated or have a significant independent presence in each ...

6. Brand - Wikipedia

   en.wikipedia.org/wiki/Brand

   A brand name may include words, phrases, signs, symbols, designs, or any combination of these elements. For consumers, a brand name is a "memory heuristic": a convenient way to remember preferred product choices. A brand name is not to be confused with a trademark which refers to the brand name or part of a brand that is legally protected. [68]

7. Product naming - Wikipedia

   en.wikipedia.org/wiki/Product_naming

   The process involved in product naming can take months or years to complete. Some key steps include specifying the objectives of the branding, developing the product name itself, evaluating names through target market testing and focus groups, choosing a final product name, and finally identifying it as a trademark for protection. [1]