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Cream of Wheat is an American brand of farina, a type of breakfast porridge mix made from wheat middlings. It looks similar to grits , but is smoother in texture since it is made with ground wheat kernels instead of ground corn.
"Rastus" appearing in an advertisement for Cream of Wheat, some time between 1901 and 1925. Rastus is a pejorative term traditionally associated with African Americans in the United States. It is considered offensive. [1] As a type of stock character, Rastus is meant to portray ignorance and foolishness.
Cream of Wheat, Malt-O-Meal, and Farina Mills are popular brand names of breakfast cereal. To augment its mild taste, popular add-ins to cooked farina include brown or granular sugar, maple syrup, honey, molasses, fruit, nuts, cinnamon, butter, grated chocolate, jams, milk, and salt.
Claimed likeness on Cream of Wheat box Frank L. White ( c. 1867 – February 15, 1938) was an American chef whose likeness, known as " Rastus ," is purported to have been featured on the packaging and advertising for Cream of Wheat breakfast cereal from the early 1900s until 2020.
Although many plain wheat-, oat- and corn-based cereals exist, a great many other varieties are highly sweetened, and some brands include freeze-dried fruit as a sweet element. The breakfast cereal industry has gross profit margins of 40–45%, [ 2 ] In 2009, market researchers expected the market to grow at a CAGR of 7.4% (in the next 5 years ...
Wheat porridge: Cream of Wheat, a brand of American wheat porridge, boiled in milk or water with sugar or salt; also called farina or "hot cereal" (a term also applied to oat porridge). Dalia, a simple porridge made out of cracked wheat, is a common breakfast in northern India and Pakistan.
Measurement by weight is more accurate and consistent than measurement by volume, particularly for dry ingredients. The proportion of water to flour is the most important measurement in a bread recipe, as it affects texture and crumb the most. Hard wheat flours absorb about 62% water, while softer wheat flours absorb about 56%. [39]
Wheat is a group of wild and domesticated grasses of the genus Triticum (/ ˈ t r ɪ t ɪ k ə m /). [3] They are cultivated for their cereal grains, which are staple foods around the world. Well-known wheat species and hybrids include the most widely grown common wheat (T. aestivum), spelt, durum, emmer, einkorn, and Khorasan or Kamut.