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Bulk messaging is the dissemination of large numbers of SMS messages for delivery to mobile phone terminals. It is used by media companies, banks and other enterprises (for marketing and fraud control) [ 1 ] and consumer brands for a variety of purposes including entertainment, enterprise and mobile marketing.
An SMS gateway typically sits between the end-user who needs to send/receive SMS and a mobile network's SMSC. Such gateways provide their customers with a choice of protocols, including HTTP, SMTP, Short Message Peer-to-Peer and Web Services. Providers of SMS gateway services include SMS aggregators and mobile operators.
This is a list of mobile network operators (MNOs) in the United States. The Cellular Telecommunications & Internet Association (CTIA), lists approximately 30 facilities-based wireless service providers in the United States as members. Competitive Carriers Association (CCA) has over 100 members. [1]
Mobile virtual network operators (MVNOs) in the United States lease wireless telephone and data service from the four major cellular carriers in the country—AT&T Mobility, Boost Mobile, T-Mobile US, and Verizon—and offer various levels of free and/or paid talk, text and data services to their customers.
Through the SMPP connections, bulk SMS providers (also known as SMS Gateways) like the ones mentioned above can send text messages and process SMS replies and delivery receipts. When a user sends messages through a bulk SMS provider, it gets delivered to the recipient's carrier via an ON-NET connection or the International SS7 Network. [15]
This represents a total of almost 1,200 mobile service providers worldwide hosted by MNOs, up from 1,036 in 2012, [17] According to GSMA Intelligence, between June 2010 and June 2015, the number of MVNOs worldwide increased by 70 percent, reaching 1,017 in June 2015.
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SMS messages are delivered to the operator's SMSC, but not the subscriber's handset; the SMSC takes care of further handling of the message through the SS7 network. The SS7 model enables mobile messaging operators to route data directly through the SS7 system, giving the provider greater control and visibility of the transmission path during ...
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