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Pole pockets: vinyl banners can be finished with pole pockets, usually at the top and/or bottom where a loop is made from the same continuous material and fixed to the back of the banner by a high frequency weld, stitching or banner hem tape. This is common on scaffold banners where a scaffold pole is slid through to secure the banner on site.
Digital printing is a method of printing from a digital-based image directly to a variety of media. [1] It usually refers to professional printing where small-run jobs from desktop publishing and other digital sources are printed using large-format and/or high-volume laser or inkjet printers.
Digital display advertising is online graphic advertising through banners, text, images, video, and audio. The main purpose of digital display advertising is to post company ads on third-party websites. [1] [2] A display ad is usually interactive (i.e. clickable), which allows brands and advertisers to engage deeper with the users.
In 1994, web banner advertising became mainstream when HotWired, the online component of Wired Magazine, and Time Warner's Pathfinder [22] sold banner ads to AT&T and other companies. The first AT&T ad on HotWired had a 44% click-through rate, and instead of directing clickers to AT&T's website, the ad linked to an online tour of seven of the ...
A web banner or banner ad is a form of advertising on the World Wide Web delivered by an ad server. This form of online advertising entails embedding an advertisement into a web page. It is intended to attract traffic to a website by linking to the website of the advertiser. In many cases, banners are delivered by a central ad server.
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