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It has since become one of the leading sources of user-generated reviews and ratings for businesses. Yelp grew in usage and raised several rounds of funding in the following years. By 2010, it had $30 million in revenue, and the website had published about 4.5 million crowd-sourced reviews. From 2009 to 2012, Yelp expanded throughout Europe and ...
The Better Business Bureau (BBB) is an American private, 501(c)(6) nonprofit organization founded in 1912. BBB's self-described mission is to focus on advancing marketplace trust, [2] consisting of 92 independently incorporated local BBB organizations in the United States and Canada, coordinated under the International Association of Better Business Bureaus (IABBB) in Arlington, Virginia.
The reliability of customer reviews has been questioned. [1] Abuses akin to ballot stuffing of favourable reviews by the seller (known as incentivized reviews), or negative reviews by competitors, need to be policed by the review host site. Indeed, gathering fake reviews has become big business. [2]
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ResellerRatings played a role in this when reviews began appearing on the site, illustrating KlearGear's history of customer issues. [10] The Kleargear.com issue was an important catalyst for the Consumer Review Freedom act of 2015 ( S. 2044 ), to negate any such unreasonable terms of sale which attempted to penalize customers for stating their ...