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Mercury was a brand of medium-priced automobiles that was produced by American manufacturer Ford Motor Company between the 1939 and 2011 motor years. Created by Edsel Ford in 1938, Mercury was established to bridge the gap between the Ford and Lincoln model lines within Ford Motor Company.
Olliges opened Team Ford in Las Vegas, which quickly developed a loyal following of racer support. With the help of the off-road community, Team Ford is the number one volume dealer in Nevada. As a product of this success, Olliges added the Lincoln and Mercury franchises to Team Ford in 2009.
Though marketed and serviced through the Lincoln-Mercury dealer network, Mark series vehicles did not carry Lincoln badging (with the exception of the four-point star badge, itself inherited from the Continental Mark II), with Ford officially using Continental as the brand name (later used for 1981–1985 Mark-series VINs).
The Mercury brand was created by Ford (F) founder Henry Ford's son Edsel during the Depression. Its goal was to offer a mid-priced car between the Ford and expensive Lincoln brands. It now appears ...
The Premier Automotive Group was formed in 1999 under then-CEO Jacques Nasser and grew to include the Lincoln, Mercury, Aston Martin, Jaguar, Land Rover and Volvo brands. Forbes estimated that, by 2004, Ford had spent $17 billion building on acquisitions to form PAG. [2] In 2002, Lincoln and Mercury returned to Ford's direct control.
Initially, 800 Lincoln-Mercury dealers enrolled to also become Merkur dealers. [11] Ford projected sales of 16,000 to 20,000 units per year. These targets were never met, although for the first two years they came close, with over 25,000 units sold. The car continued to struggle to establish its identity in the North American market, both with ...
Merkur (German pronunciation: [mɛʁˈkuːɐ̯], Mercury) is a defunct automobile brand that was marketed by the Lincoln-Mercury division of Ford Motor Company from 1985 to 1989. Drawing its name from the German word for Mercury, Merkur was targeted at buyers of European executive cars in North America, selling captive imports produced by the ...
This is a list of both production and concept vehicles of the Lincoln and Continental divisions of Ford Motor Company of the United States and Canada. For other vehicles produced by Ford Motor Company see: List of Ford vehicles, List of Mercury vehicles, Edsel, Frontenac, Merkur, Meteor, Monarch.