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Following the previous Rancher ATV models (TRX350 & TRX400) Honda completely redesigned the Rancher line to improve all aspects of the ATV. Changes included a bigger and more powerful 420cc single-cylinder, 4-stroke engine, electronic Programmed Fuel Injection (PGM-FI), liquid cooling, and the ability to change from 2WD to 4WD on equipped models.
The company was known for its "Time to Re-Tire" tagline, featuring a young, pajama-clad boy with his right arm encircling a tire and his left hand holding a candle. The boy was designed in 1910 [ 4 ] by Burr Giffen (1886–1965), an agency art director who was still awake at an early hour.
In addition, a spare tire kit would be offered by Honda for those cars originally equipped with the PAX system tires since servicing may be impractical in certain geographic areas. [ citation needed ] If a spare had already been purchased, Honda would reimburse the owner approximately $110.00.
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Honda Motor Co., Ltd. [3], commonly known as just Honda, is a Japanese multinational conglomerate automotive manufacturer headquartered in Minato, Tokyo, Japan. Founded in October 1946 by Soichiro Honda, Honda has been the world's largest motorcycle manufacturer since 1959, [4] [5] reaching a production of 400 million by 19 December 2019. [6]