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  2. Rea Ann Silva - Wikipedia

    en.wikipedia.org/wiki/Rea_Ann_Silva

    Rea Ann Silva (born 1961) is the creator of the Beauty blender makeup application sponge and the founder and CEO of the Beauty blender company. Silva created the sponge while working as a make-up artist for the Girlfriends television series. In 2019, her company's sales were expected to reach $215 million. [1] [2] [3] [4]

  3. Amazon’s bestselling makeup sponge is the perfect ... - AOL

    www.aol.com/lifestyle/amazon-bestselling-makeup...

    Amazon’s bestselling makeup sponge is the perfect Beautyblender dupe — on sale for under $2 each. Devon Kelley. September 23, 2022 at 5:59 PM. A trusty sponge is a makeup bag staple.

  4. Compact (cosmetics) - Wikipedia

    en.wikipedia.org/wiki/Compact_(cosmetics)

    As make-up became more mainstream and women were increasingly active outside the home, compacts became more popular. British manufacturer Stratton began importing part-finished powder boxes from the US for assembly at its Birmingham plant in 1923 and by the 1930s it was creating them from scratch and producing half the compacts used by the UK ...

  5. Foundation (cosmetics) - Wikipedia

    en.wikipedia.org/wiki/Foundation_(cosmetics)

    The moisture will prevent the sponge from absorbing the makeup and will help to more evenly distribute the product over the skin- but make sure to squeeze out excess water. Sponges with pointed tips are best utilized for a seamless blending of the under-eye area and wide, round sponges are best for blending foundation over large flat areas of ...

  6. e.l.f. - Wikipedia

    en.wikipedia.org/wiki/E.l.f._(cosmetics)

    e.l.f. Beauty, Inc. is an American cosmetics brand based in Oakland, California. It was founded by Joseph Shamah and Scott Vincent Borba in 2004. [ 3 ] Items include bath and skin-care products, mineral-based makeup, professional tools, [ 4 ] eyeliners , lipstick , glosses , [ 5 ] [ 6 ] blushes , bronzers , brushes , and mascara , among others.

  7. Walmart defends pullback on DEI while investors and leaders ...

    www.aol.com/finance/walmart-defends-pullback-dei...

    The makeup retailer recently posted its 23rd consecutive quarter of net sales growth and market share gains. In the past five years, its shares are up roughly 780%, handily beating the S&P 500's ...